What is KGR?
KGR stands for Keyword Golden Ratio. It is a metric used by SEO professionals to determine the competitiveness of a keyword. The KGR formula was popularized by Doug Cunnington, an SEO expert, and it aims to find low competition keywords that are easier to rank for in search engine results.
How does KGR work?
The KGR formula is simple and straightforward. It involves dividing the number of search results that include the keyword phrase by the monthly search volume of that keyword phrase. The resulting ratio is then used to determine the competitiveness of the keyword.
According to the KGR formula, if the ratio is less than 0.25, then the keyword is considered a “golden ratio” keyword. This means that it has a high chance of ranking well in search engine results because it has a low level of competition.
Why is KGR important?
KGR is important because it helps SEO professionals and content creators identify low competition keywords that have the potential to drive organic traffic to their websites. By targeting these keywords, they can increase their chances of ranking higher in search engine results, which can lead to more visibility, traffic, and ultimately, conversions.
Using KGR can be especially beneficial for new websites or websites with low domain authority. Instead of competing with well-established websites for highly competitive keywords, they can focus on targeting low competition keywords that are more achievable to rank for.
How to find KGR keywords?
There are several steps involved in finding KGR keywords:
- Keyword Research: Start by conducting keyword research to identify a list of potential keywords that are relevant to your website or content.
- Search Volume: Use a keyword research tool to determine the monthly search volume for each keyword on your list.
- Competition Analysis: Perform a search on a search engine using each keyword and take note of the number of search results that include the keyword phrase.
- Calculate KGR: Divide the number of search results by the monthly search volume for each keyword to calculate the KGR ratio.
- Identify Golden Ratio Keywords: Identify the keywords with a KGR ratio of less than 0.25. These are the golden ratio keywords that have low competition and high potential for ranking well.
By following these steps, you can find KGR keywords that are relevant to your website or content and have a higher chance of ranking well in search engine results.
Conclusion
KGR, or Keyword Golden Ratio, is a metric used by SEO professionals to identify low competition keywords that are easier to rank for in search engine results. By targeting these keywords, website owners and content creators can increase their chances of driving organic traffic to their websites and improving their visibility online. By following the steps outlined above, you can find KGR keywords that are relevant to your website or content and optimize your SEO strategy for better results.
